Victoria Mahoney of Yelling to the Sky; “On The Hushes”

From Day one, there are elements of production requiring “the hush”; Looks like we got financing, but don’t say anything. Looks like we locked actor, but don’t say anything. Looks like one of the financiers is bouncing checks, but don’t say anything. Looks like the entire Public School system banned …

Let’s Talk About Trust: Festival Strategy

Actor Zoe Kravitz & Director V. Mahoney on set. Photo by Kirsten Johnson

Nutter season is officially upon us.

We’ve entered the stretch of announcement time for top tier festivals in the first quarter of 2011.

I know fourteen narrative filmmakers and five Doc filmmakers, who applied to the January festival.

I know …

Director Victoria Mahoney on Unexpected Gestures and Filmmaking Fuel

How’s it going out there ye fellow Indie filmmaking outlaws? How’s your $money$ hunt (for the 200th time)? How’s your casting (with people telling you to hire a bigger name of lesser talent)? How’s your location scouting (with the primary locale cancelling 7days out)? How’s pre-pro (with only a portion …

From One Filmmaker to Another: What Happens When Picture Locks

IT IS NOT ENOUGH THAT WE GET OUR FILMS “SHOT”. No flip flopping mistake about it, for indie-first timers “after care” is do or muthuhfudding die. In spanning a horizon, “shooting” is to kindergarten what sales agents, distribution (or DIY), festivals (or roadshows), launch (theatrical, viral, backwoods, front porch) is to …